Daimler at a Glance

Daimler AG is one of the world’s most successful automotive companies. With its divisions Mercedes-Benz Cars, Daimler Trucks, Mercedes-Benz Vans, Daimler Buses and Daimler Financial Services, the Daimler Group is one of the biggest producers of premium cars and the world’s biggest manufacturer of commercial vehicles with a global reach. Daimler Financial Services provides financing, leasing, fleet management, insurance, financial investments, credit cards, and innovative mobility services.

The company’s founders, Gottlieb Daimler and Carl Benz, made history with the invention of the automobile in the year 1886. As a pioneer of automotive engineering, Daimler continues to shape the future of mobility today: The Group’s focus is on innovative and green technologies as well as on safe and superior automobiles that appeal and fascinate. Daimler consequently invests in the development of alternative drive trains with the long-term goal of emission-free driving: from hybrid vehicles to electric vehicles powered by battery or fuel cell. Furthermore, the company follows a consistent path towards accident-free driving and intelligent connectivity all the way to autonomous driving. This is just one example of how Daimler willingly accepts the challenge of meeting its responsibility towards society and the environment.

Daimler sells its vehicles and services in nearly all the countries of the world and has production facilities in Europe, North and South America, Asia, and Africa.

Its current brand portfolio includes, in addition to the world’s most valuable premium automotive brand, Mercedes-Benz, as well as Mercedes-AMG, Mercedes-Maybach and Mercedes me, the brands smart, EQ, Freightliner, Western Star, BharatBenz, FUSO, Setra and Thomas Built Buses, and Daimler Financial Services’ brands: Mercedes-Benz Bank, Mercedes-Benz Financial, Daimler Truck Financial, moovel, car2go and mytaxi.

In 2015, Daimler started the unique CSR (Corporate Social Responsibility) initiative SAFE ROADS with the aim to increase the safety awareness for the people in India. Over two years, the road show was being conducted in eight cities all over India with several presentations at universities and malls. 

The SAFE ROADS Summit, managed by the independent conference organizer carhs, was first held in 2017 and will continue in November 2019. It is meant as an opportunity for open discussions with the goal to improve the situation especially on Indian roads.

Mercedes-Benz R&D India (MBRDI), headquartered in Bengaluru was founded in 1996 as a captive unit to support Daimler’s research, IT and product development activities.

MBRDI started with a focus on topics ranging from CAD, CAE and IT programming for all Daimler business units. Meanwhile, they have moved up in value to cater to advanced topics in vehicle engineering and IT technologies. They are now responsible for new methods in Design and CAE, software content for control units, headunits and various critical engineering tools.

Important components of the Digital dependencies on overall product development, is located now at MBRDI. The satellite office in Pune specializes in interior component designs and IT engineering. The establishment of MBRDI is in line with the Daimler group’s ambition to attract the world’s best engineering talent and form a global footprint for its R&D and IT competencies.

MBRDI also aims to partner closely with suppliers in India for its activities in product development and IT services. It is now one of the largest development centers outside Germany, employing over 5600 skilled engineers. It has established itself as a valuable centre to all business units and brands of Daimler worldwide.